Brand Strategist

Confidential Employer

Job Overview

Location

Ikeja, Lagos, Nigeria

Salary

NGN 150,000 - 200,000 monthly

Employment Type

Full-time

Work Arrangement

Hybrid

Sector

Sales & Marketing

Experience Level

Junior (1-3 years)

Application Deadline

May 3, 2026

About the Company

This is a fast-growing brand based in Ikeja, Lagos. The company is focused on developing and executing brand strategies, creating compelling visual and digital content, and driving sales through creative campaigns. They emphasize staying current with social media trends and leveraging digital influence to captivate modern audiences, particularly with an inclination towards women-focused fashion, projects, and content.

Job Description

A fast-growing brand, strategically located in Ikeja, Lagos, is actively seeking a highly creative, detail-oriented, and self-driven female Brand Strategist & Content Creator. This hybrid role offers an exciting opportunity to shape our brand's narrative and amplify its digital influence.

You will be instrumental in developing and executing innovative brand strategies, crafting compelling visual and digital content, and translating creative briefs into impactful campaigns that drive sales. This position requires a keen understanding of social media trends and a refined eye for captivating modern audiences.

To apply for this role, click the Apply button on this page and follow the instructions.

Required Skills

Brand StrategyContent CreationDigital InfluenceCanvaCapCutAI ToolsCreative ThinkingStorytellingSocial Media SavvyDigital TrendsAudience EngagementResearchAnalysisCommunication SkillsInterpersonal SkillsSelf-reliantWomen-focused Fashion InclinationBrand Influencing (advantage)Investments Sector Understanding (advantage)Insurance Sector Understanding (advantage)Refined Eye for DetailsUnderstanding Modern AudiencesBlending Strategy with Creativity

Key Responsibilities

  • Develop and execute comprehensive brand strategies aligned with the company’s vision and target audience
  • Conceptualize and create high-quality visuals and engaging digital content
  • Translate creative briefs into compelling brand stories and effective campaigns that drive sales conversions
  • Design and produce diverse content using tools such as Canva, CapCut, and various AI platforms
  • Efficiently manage and organize all creative assets on the company’s digital drive
  • Stay continuously updated with social media trends, market insights, and competitor activities
  • Conduct thorough research to support content development and strategic brand positioning
  • Review and refine content based on feedback, ensuring timely delivery within set timelines
  • Ensure all outputs consistently reflect a premium, cohesive, and visually appealing brand identity

Qualifications

  • Bachelor’s degree in any relevant field
  • Minimum of 1-2 years of experience in brand strategy, content creation, or a similar role
  • Strong proficiency in Canva, CapCut, and various AI content creation tools
  • Excellent creative thinking and compelling storytelling abilities
  • Highly social media savvy with a deep interest in digital trends and audience engagement (this is very important)
  • Ability to research, analyze, and translate insights into actionable content
  • Good communication and interpersonal skills
  • Self-reliant and capable of working with minimal supervision
  • A great storyteller with a knack for engaging narratives
  • Must have a strong inclination toward women-focused fashion, projects, and content
  • Basic understanding of brand influencing, investments, and insurance sectors is an added advantage
  • A creative professional with a refined eye for details
  • Someone who understands what captivates modern audiences
  • A strategic thinker who can seamlessly blend strategy with creativity

How to Apply

Send your CV and portfolio.

The digital brand landscape in Lagos is highly dynamic, with consumer engagement driven by authentic storytelling and visual content. This Brand Strategist role focuses on developing data-driven brand narratives, leveraging AI-powered content creation tools, and optimizing digital campaigns for conversion. You will be instrumental in shaping brand perception and market positioning, directly impacting customer acquisition and brand equity. This position requires a blend of creative vision and analytical insight, ensuring brand consistency across all digital touchpoints and adapting to evolving social media trends for maximum impact.

Posted Date

April 18, 2026